What's New For 2026?!

BEYOND THE FLICK: SMART METRICS & RETAIL STRATEGIES TO MAXIMIZE PROFITABILITY IN YOUR SUGARING BUSINESS

DERMAPLANING + SUGARING

Learn why Sugaring and Dermaplaning work together in the treatment room to give your client optimal results.  

MALE INTIMATE SUGARING: REFINING YOUR CRAFT

In this session, Armando (aka The Sugar Daddy) will demystify sugaring of the male anatomy (and those assigned male at birth). You'll learn how shed your inhibitions about male intimate sugaring by refining your existing technique to address the specific needs of male anatomy. There will be an intro to male anatomy, a full live demonstration, and the application of specialized techniques for this delicate area. 

BRAZILIAN INTELLIGENCE: ELITE SUGARING TECHNIQUES LEAD BY SKIN SCIENCE

THE VELVET FUNNEL: FROM SUGAR TO SYSTEM- CORRECTIVE INTIMATE SKINCARE THAT REBOOKS ITSELF

Every sugaring client you see is a corrective intimate skincare client waiting to happen — most professionals just don't have the system to convert them.

In this session, you'll get an introduction to the VELVET system — a 6-step corrective intimate skincare rollout designed to take your clients from a standard sugar appointment into a full vajacial service and beyond. We'll walk through the treatment side — how to assess and address concerns like hyperpigmentation, folliculitis, ingrowns, and barrier damage — and then show you something most skincare classes never touch: how to build a simple funnel that attracts intimate skincare clients, hooks them with value, and locks them into a rebooking cycle.

You'll leave understanding how to pair clinical results with a client system that keeps your books full — without chasing, discounting, or guessing.

This isn't just a service add-on. It's a business model.

SUGARING ONCOLOGY CLIENTS SAFELY + TREATMENT MODIFICATIONS

This class focuses on safely performing sugaring services for compromised and oncology clients, with an emphasis on skin integrity, sensitivity, and treatment modification. Estheticians will learn how chemotherapy, medications, and immune changes affect the skin, along with appropriate treatment timing, technique adjustments, and area-specific considerations for services such as full face and intimate sugaring. The class will also cover how to modify techniques based on skin condition, including selecting the appropriate sugar consistency, adjusting application and removal methods, and working in smaller, controlled sections to reduce irritation. Additional topics include client comfort, alternative hair removal options, and when and how to refuse service, ensuring safe, professional, and results-conscious care for compromised clients.

THE UNTAPPED POWER OF CUSTOMER EXPERIENCE: YOUR KEY TO BECOMING A HIGHLY SOUGHT AFTER SUGARING PRACTITIONER

Master the 4 R’s that set top professionals apart. 

Master these—and watch your clientele grow effortlessly.

From Ingrowns to Income: Elevate Technique, Upsell & Retail Success

Ingrown hairs are one of the most common—and frustrating—skin concerns in professional hair removal. But what if they became one of your greatest opportunities to demonstrate your expertise, build client trust, and grow your business?

Join internationally recognized educator Aimee Kellerman for an engaging, interactive session where you'll discover the practical framework her clinic uses to identify the root cause of ingrown hairs, create personalized treatment plans, confidently recommend home care, and integrate advanced treatment options to achieve long-term results.

Through real client case studies, technique demonstrations, treatment videos, and practical clinical strategies, you'll learn how to think beyond the ingrown hair and create customized solutions that improve client outcomes while naturally increasing rebooking, retail, referrals, and long-term loyalty.

You'll leave with actionable strategies, greater confidence in your recommendations, and free downloadable treatment protocols and home care resources that you can immediately implement in your clinic.

Key Takeaways

• Discover why every ingrown hair has a different story—and how to identify the root cause.
• Build personalized treatment and home care plans with confidence.
• Explore advanced treatment options beyond sugaring, using corrective advanced treatments and devices, and more.
• Learn how to recommend retail as part of the treatment—not as a sales pitch.
• Receive free clinical resources, treatment protocols, and home care guides to use in your practice.

BUSINESS OWNER WORKSHOP: GOAL SETTING AND ACTIONABLE PLANNING

The workshop is all about helping business owners reconnect with the “why” behind their business—the spark that inspired them to open their doors in the first place. Over time, it’s easy to get lost in the daily grind, and my goal is to guide attendees back into their purpose, passion, and big-picture vision so they can feel motivated, inspired, and ready to grow again.

This workshop will combine goal-setting strategies, mindset coaching, and actionable planning. I’ll help participants:

• Reconnect with their original purpose and values.
• Dream big again, just like they did when they first opened.
• Create clear, aligned goals for their business.
• Break those goals down into realistic action steps they can take right away.

My style is fun, motivational, friendly, and interactive—this won’t be a lecture, but a guided experience where attendees walk away with fresh clarity, practical tools, and renewed energy for their business journey.

SUGARING LEGS IN UNDER 30 MINUTES

How to Grow Revenue at Every Stage of the Client Experience

Most beauty professionals don’t struggle because they aren’t talented. They struggle because no one taught them how to turn a great service into a strong, profitable client experience, and to do it every time, with every client.

In this free live class, former multi-million-dollar salon owner and Zandi Land Professional founder Faye Zandi will walk you through how to grow revenue at every stage of the client journey, without sounding pushy, forcing awkward sales conversations, or adding more hours to your schedule.

You’ll learn how to:

• Attract more of the right clients
• Create a service experience that naturally leads to higher spending
• Introduce upgrades and add-ons without feeling salesy
• Recommend retail products in a way that feels helpful and authentic
• Improve prebooking and keep clients coming back consistently
• Build simple, repeatable processes that support revenue growth
• Make more from the clients you already serve instead of relying only on new bookings

You’ll leave with a clearer understanding of where revenue is being lost in your current client experience and what you can start doing differently right away.

BRAZILIAN DEMO WITH CUSTOMER SERVICE FOCUS

ANAL BLEACHING DEMO WITH BRYGHT 

CORRECTIVE INTIMATE TREATMENTS FOR HAIR REMOVAL PROFESSIONALS

This class explores professional treatments designed to support skin health in intimate and high-friction body areas such as the bikini line, inner thighs, underarms, gluteal crease, and lower abdomen — areas that are especially prone to ingrowns, congestion, irritation, and barrier disruption.

You’ll learn how to safely and effectively exfoliate, calm, hydrate, and protect these delicate zones to help reduce ingrown hairs, smooth texture, prevent breakouts, and support long-term skin comfort and barrier health.

The class features a live demonstration of an intimate skin treatment (such as a vajacial, underarm facial, or gluteal treatment) and focuses on proper technique, ingredient selection, contraindications, and client communication for these sensitive areas.

Featuring Hale & Hush products, you’ll also learn how to structure and price this service, making this an ideal add-on service for sugaring, waxing, laser, body treatments, and traditional skincare businesses looking to expand results, retention, and revenue.